

I've helped over 223 education companies build sales systems that generate qualified leads every single week.
I’m here because I've seen firsthand that in the education space, Fall is make-or-break. The districts are back, budgets are moving, and your next wave of clients is deciding who they'll work with.
This isn’t about marketing fluff or pipeline panic. This is a practical, get-leads-now gameplan for education founders who are ready to sell with confidence and a proven system.


How EdTech founders and education companies are generating qualified leads this fall without burning out on content, ads, or random outreach that no one sees or responds to.
How to book calls with real decision-makers before winter break so your pipeline rolls into Q4 strong—and your 2026 forecast isn’t a question mark.
The overlooked tactic founders are using to get replies fast. (This one tweak helped unlock new conversations and revive old leads within a week)
The #1 mistake most education companies make in their messaging, and how to fix it so your value comes across clearly—and gets a “yes.”
How to create a repeatable lead gen system that works every season, so you stop scrambling every quarter and start selling with consistency.

How EdTech founders and education companies are generating qualified leads this Fall
Without burning out on content, ads, or random outreach that no one sees—or responds to.
How to book calls with real decision-makers before winter break
So your pipeline rolls into Q4 strong—and your 2026 forecast isn’t a question mark.
The overlooked tactic founders are using to get replies fast
This one tweak helped unlock new conversations and revive old leads within a week.
The #1 mistake most education companies make in their messaging
And how to fix it so your value comes across clearly—and gets a “yes.”
How to create a repeatable lead gen system that works every season
So you stop scrambling every quarter and start selling with consistency.
How EdTech founders and education companies are generating qualified leads this Fall
Without burning out on content, ads, or random outreach that no one sees—or responds to.
How to book calls with real decision-makers before winter break
So your pipeline rolls into Q4 strong—and your 2026 forecast isn’t a question mark.
The overlooked tactic founders are using to get replies fast
This one tweak helped unlock new conversations and revive old leads within a week.
The #1 mistake most education companies make in their messaging
And how to fix it so your value comes across clearly—and gets a “yes.”
How to create a repeatable lead gen system that works every season
So you stop scrambling every quarter and start selling with consistency.
A smarter strategy to get in front of the right school buyers
A clear, founder-tested system to consistently attract the ideal clients for your business, so you stop wasting time on the wrong leads.
Messaging that turns cold leads into warm conversations
The exact messaging and follow-up plan that re-engages dormant prospects and gets them to book a call—without sounding desperate.
A pipeline that’s built for January—starting now
A tactical plan to fill your sales pipeline before winter break, ensuring you have a steady flow of leads and a strong forecast for Spring 2026.
The confidence to show up as a subject matter expert
A proven framework to build your credibility on platforms like LinkedIn, so school leaders see you as a trusted partner, not just another salesperson.
A repeatable system that works every season
The complete blueprint to move past the "feast-or-famine" cycle and build a predictable lead-generation engine that delivers results month after month, year after year.
A smarter strategy to get in front of the right school buyers
A clear, founder-tested system to consistently attract the ideal clients for your business, so you stop wasting time on the wrong leads.
Messaging that turns cold leads into warm conversations
The exact messaging and follow-up plan that re-engages dormant prospects and gets them to book a call—without sounding desperate.
A pipeline that’s built for January—starting now
A tactical plan to fill your sales pipeline before winter break, ensuring you have a steady flow of leads and a strong forecast for Spring 2026.
The confidence to show up as a subject matter expert
A proven framework to build your credibility on platforms like LinkedIn, so school leaders see you as a trusted partner, not just another salesperson.
A repeatable system that works every season
The complete blueprint to move past the "feast-or-famine" cycle and build a predictable lead-generation engine that delivers results month after month, year after year.
You’re an education founder, CEO, or sales lead responsible for revenue—and you’re tired of going into each quarter hoping it just works out.
You’ve got a strong product, but leads are inconsistent, decision-makers aren’t responding, and your outreach feels like a shot in the dark.
You’ve closed a few deals… but your pipeline feels more like a gamble than a strategy—and you're tired of the feast-or-famine cycle.
You know you need a better system, but you don’t have time for another fluffy “sales mindset” talk—you want tactical moves that work now.
You’re looking to fill your calendar with real school calls before budgets freeze—and build momentum you can ride into Spring 2026.
You’re an education founder, CEO, or sales lead responsible for revenue—and you’re tired of going into each quarter hoping it just works out.
You’ve got a strong product, but leads are inconsistent, decision-makers aren’t responding, and your outreach feels like a shot in the dark.
You’ve closed a few deals… but your pipeline feels more like a gamble than a strategy—and you're tired of the feast-or-famine cycle.
You know you need a better system, but you don’t have time for another fluffy “sales mindset” talk—you want tactical moves that work now.
You’re looking to fill your calendar with real school calls before budgets freeze—and build momentum you can ride into Spring 2026.

"EdSales helped me slow down, clarify my message, and grow FutureMakers with intention. It's not just sales tactics—it's strategy that sticks."
Matt Barinholtz
Founder of FutureMakers

"I've generated new conversations with leads that had gone cold just because they've realized our train is moving really fast in a positive direction and it makes them want to get on board."
Kathryn Adaboryan
Founder of GoPursue

"Before EdSales, I was chasing one-off deals and rebuilding from scratch every season. Now we've built a system that keeps our pipeline warm, our revenue recurring, and our mission on track—even when leadership changes."
Paul King
Founder & Director of Neighborhood Educational Partners

"I would rather just put in the work and just grind and just call more than put in the mental work... But if you do that stuff right and you actually take the time to do that hard work... it definitely pays off."
Ashton Tate
Founder of The Form Curriculum

"The EdSales system reset how I approached everything. Being surrounded by other driven founders reshaped my strategy—and my results."
Mitch Weisburgh
Founder of Mindshifting Educators

"Before EdSales, I was chasing one-off deals and rebuilding from scratch every season. Now we've built a system that keeps our pipeline warm, our revenue recurring, and our mission on track—even when leadership changes."
Nick Farrenkopf
Founder of Wibly

"I've generated new conversations with leads that had gone cold just because they've realized our train is moving really fast in a positive direction and it makes them want to get on board."

"My brand positioning and the LinkedIn page have dramatically improved in only the first few sessions, as has my confidence and clarity on my ability to generate leads."
Is this masterclass really for founders—or just another sales webinar?
This isn’t a fluffy feel-good session. It’s built for education founders and growth leaders responsible for revenue. We’ll walk through tactical frameworks, messaging shifts, and real outreach plays that are working in Fall 2026.
I’m busy. Is it worth the time?
If your pipeline matters, this is the most valuable 45 minutes you’ll spend this month. You’ll leave with strategies you can apply the same day—no fluff, no filler, no endless replays to watch later (unless you want to).
I can’t attend live. Will there be a replay?
Yes. But only if you register. We’ll send out the replay right after the session—along with a bonus resource for founders who attend or watch within 48 hours.
Do I need to have a big team or a huge budget for this to work?
No. Most of our founders are running lean teams—or solo. The systems we teach are built to work for busy founders, not giant sales departments.
I’ve tried sales courses before. How is this different?
Because this isn’t a course. It’s a live breakdown of what’s working right now in education sales—from actual founders, not just coaches. And if you decide to work with us after, we’ll show you how we install the system with you—not just drop a playbook in your inbox.
Is this masterclass really for founders—or just another sales webinar?
This isn’t a fluffy feel-good session. It’s built for education founders and growth leaders responsible for revenue. We’ll walk through tactical frameworks, messaging shifts, and real outreach plays that are working in Fall 2025.
I’m busy. Is it worth the time?
If your pipeline matters, this is the most valuable 45 minutes you’ll spend this month. You’ll leave with strategies you can apply the same day—no fluff, no filler, no endless replays to watch later (unless you want to).
I can’t attend live. Will there be a replay?
Yes. But only if you register. We’ll send out the replay right after the session—along with a bonus resource for founders who attend or watch within 48 hours.
Do I need to have a big team or a huge budget for this to work?
No. Most of our founders are running lean teams—or solo. The systems we teach are built to work for busy founders, not giant sales departments.
I’ve tried sales courses before. How is this different?
Because this isn’t a course. It’s a live breakdown of what’s working right now in education sales—from actual founders, not just coaches. And if you decide to work with us after, we’ll show you how we install the system with you—not just drop a playbook in your inbox.
Stop chasing cold leads
Start booking qualified school call
Build a pipeline that performs
Copyright 2026. Josh Chernikoff.
Stop chasing cold leads
Start booking qualified school call
And finally build a pipeline that performs