FREE LIVE TRAINING · TUE OCT 27 · 4PM ET
Book 3 to 5 Qualified Sales Calls a Week, Before Winter Break
A free live training for education founders, EdTech startups, and education companies. Stop chasing leads and waiting on referrals. Walk away with a repeatable system for booking qualified calls, without burning out on content or paying for ads.
2600+ hours coaching education founders
200+ education companies elevated
20+ years in education sales
Submit your details to register
Can't make it live? We'll send the replay!
——— The real problem
You already know where this fall goes if nothing changes
Fall is the final sprint of the year. Buyers are setting next year's budgets and choosing who they will partner with for 2027. By winter break, those doors close.
And most education founders head into that window with no reliable way to fill their calendar. You know the stress of wondering where the next client is coming from, especially when you know your product is good.
So you try what everyone tells you to try. Post on social and hope it gets seen. Go to conferences and hand out cards. Run ads and cross your fingers. Buy a list.
Those are slow-burn methods. They are not how you get clients this week, this month, or at scale.
You do not need more activity. You need a system.
——— THE SHIFT
From chasing leads to a calendar that fills itself
Picture 3 to 5 qualified sales calls booked in your calendar every week, on repeat.
RIGHT NOW...
Wondering where your next client is coming from
Chasing referrals and waiting for people to find you
Pouring time into content and conferences that do not convert
Able to get into one or two schools, with no way to reach ten, twenty, a hundred
AFTER THIS TRAINING...
A repeatable, scalable system you control
Qualified calls booked in your calendar each week
A clear way to find your ideal clients and get in front of them
Selling that feels natural, not pushy
The system is not capped.
The more you run it, the more it returns.
——— WHAT WE COVER
The 5-Step Sales Plan,
built live
Each part fixes a different place where conversations break. You leave with the output, not just the idea.
01
Find your perfect clients, fast.
Get clear on the one client who needs what you offer, values it, and will pay for it. This is the Power of One, and it is where most pipelines break before they start.
02
Laser Targeting
Use LinkedIn as a search and hunting tool to find your ideal buyers instantly, even starting from zero. There are 129,000 schools on the platform.
03
The Credibility Boost
Set up your profile as a strategic sales page, so buyers see you as the authority before the first call and lean in instead of going cold.
04
Magnetic messaging and your signature solution.
Communicate your value so the right people say "that's me," and move someone from connection to lead to booked call.
05
The Power of Automation
Put booking, follow-up, and nurture on autopilot, so no lead slips and your pipeline runs without you chasing it.
MediatorSPARK
Took his Signature Solution into IEI, a harder and more selective room than most, and walked out with twelve superintendent conversations. Most founders go into that room and come out with nothing.
Higher Digital
Has sold millions in this market. Closed multiple deals in one week on the new system, then handed discovery calls to his team and watched one run without him in the room.
Neighborhood Educational Partners
He was moving without a system, and he will tell you it cost him time. He narrowed to one perfect client and pointed the outreach at them. Ten partner schools, and investment conversations at $150,000.
GoPursue
Building in edtech and workforce development out of DC. She got clear on exactly who she was for and said it plainly. Her pre-seed closed at half a million dollars, with Early Light Ventures in.
TomorrowToday
Her conversations were going nowhere. She clarified her Perfect Client and changed her messaging, and one message turned into a yes from South Carolina.
——— WHO THIS IS FOR
This is for you if
You have a great product and little to no sales yet, and you want your first clients
You have had some wins but your network is tapped out, and you need new ones
You are already making sales, but it is not repeatable, and you want to scale
You run an EdTech startup, education company, consultancy, or coaching business selling into schools, districts, or educators
This is not a do-nothing, click-a-button masterclass. Your results depend on the work you put in.
——— YOUR HOST
Josh Chernikoff
Josh has spent more than 2,600 hours coaching education founders and EdTech CEOs, with over 20 years in education, business development, and lead generation. He has spoken at 26 conferences, judges for the Milken-Penn GSE, mentors through StartED, and hosts the EdSales Edge podcast. This session is built from the patterns he has seen in thousands of real conversations.
"Josh helped companies build robust and scalable lead generation engines that generate a steady flow of leads. He brings 20+ years of experience in education, business development, and lead generation."
John Gamba · Entrepreneur in Residence, University of Pennsylvania GSE
AS FEATURED IN
TUESDAY · OCTOBER 27, 2026 · 4PM ET
End the year strong.
Start the next with momentum.
The doors on this year's budgets are closing. Come build the system that fills your calendar before they do.
Free. About 60 minutes. Live on Zoom.
Can't make it live? Register anyway and I will send you the replay.
What You'll Discover
In This Free Masterclass
How EdTech founders and education companies are generating qualified leads this Fall
Without burning out on content, ads, or random outreach that no one sees—or responds to.
How to book calls with real decision-makers before winter break
So your pipeline rolls into Q4 strong—and your 2026 forecast isn’t a question mark.
The overlooked tactic founders are using to get replies fast
This one tweak helped unlock new conversations and revive old leads within a week.
The #1 mistake most education companies make in their messaging
And how to fix it so your value comes across clearly—and gets a “yes.”
How to create a repeatable lead gen system that works every season
So you stop scrambling every quarter and start selling with consistency.
You'll walk away with:
A smarter strategy to get in front of the right school buyers
A clear, founder-tested system to consistently attract the ideal clients for your business, so you stop wasting time on the wrong leads.
Messaging that turns cold leads into warm conversations
The exact messaging and follow-up plan that re-engages dormant prospects and gets them to book a call—without sounding desperate.
A pipeline that’s built for January—starting now
A tactical plan to fill your sales pipeline before winter break, ensuring you have a steady flow of leads and a strong forecast for Spring 2026.
The confidence to show up as a subject matter expert
A proven framework to build your credibility on platforms like LinkedIn, so school leaders see you as a trusted partner, not just another salesperson.
A repeatable system that works every season
The complete blueprint to move past the "feast-or-famine" cycle and build a predictable lead-generation engine that delivers results month after month, year after year.
Copyright 2026. Josh Chernikoff.